Zero Bounce: From 0 AI Citations to 700+ and 1,000 New Top 3 Rankings

About Zerobounce

Industry: SaaS / Email

Product: Email Validation Tools & Email List Cleaning 

Engagement Start: December 2024

Service Provided: SaaS Link Building

The Challenge

Zero Bounce came to us with a challenge: they needed to rank higher for important commercial keywords to boost conversions and strengthen their branding. They already had a high domain rating (DR) of 70 and were ranking well for brand-related terms.
But the issue was, they weren't ranking for key commercial keywords that could bring in quality traffic, words like "email validator," "email verifier," and "email verification service." These were the terms that mattered most for their business. As a result, their conversions were lower than expected, and they needed a plan to generate more revenue.

The Goal

Our SaaS link building company was focused on three main goals:

• Targeting High-Impact Keywords: We aimed to add more top keywords, including high-competition terms like "email validator" and "email verifier."
• Driving More Revenue: Our goal was to generate more revenue by focusing on the right audience and keywords that could bring in quality traffic.
• Enhancing Branding and AI Visibility: We wanted to improve Zero Bounce's overall branding and increase their visibility in the AI space. 

The Strategy

01  SaaS backlinks from other Related SaaS Websites

The first and biggest focus for Zero Bounce was getting backlinks from other email-related SaaS companies. Since these sites are in the same niche, it’s tough to get them organically. But we knew that getting these backlinks would really help boost the keyword rankings. So, our strategist found a way to negotiate and secure those links. Here’s an example in the screenshot below.

02  Digital PR Campaigns and Getting Link from Top-Tier Websites

Another key strategy we used was digital PR. We successfully secured 272 PR links for Zero Bounce through various tactics. One standout approach was leveraging expert commentary. For example, we got Zero Bounce featured in an article on Inc. titled “Is Your Company Focusing on Generative Engine Optimization?” In this article, Liviu shared his insights on how AI can be used in PR campaigns. He also highlighted how Zero Bounce focused on proprietary research and data-driven reports, which led to valuable citations and high-authority media mentions.

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03  AI citation and Roundup Link Building

We aimed to get Zero Bounce featured in authoritative articles that are frequently referenced by large language models (LLMs). This allowed Zero Bounce to rank highly not only on Google but also in AI-driven platforms like ChatGPT, Perplexity, and Google AI Overviews. A great example of this is the article “11 Best Email Verification Tools in 2026” published on mailtrap.io.

THE RESULTS

We continue to run various campaigns and strategies, and we're seeing improvements every day. Here are the results we've achieved so far:

• AI Visibility: Increased from 0 to +700 in Google AI Overviews, ChatGPT, Perplexity, and Gemini.

• Main Commercial Keywords: Keywords like "email validator," "email verifier," and "email verification service" are now driving traffic and ranking in the top 5 keywords.

• Top 3 Keyword Rankings: Gained +1000 top 3 keyword rankings.
• Organic Traffic: Jumped by 50.3K over the past two years. 

• Referring Domains: Increased from 3,166 to over 5,000, with plans to keep growing this number.

• Revenue: Generated revenue that exceeded Zero Bounce's expectations.

Testimonial:

Liviu Tanase - Co-Founder of Zero Bounce“I'm grateful for the results, but the thing that really built my trust is how you communicate, how fast you deliver, and how easy your reports are to understand. Your team is also genuinely friendly, something I really appreciate.”