Team behind 300+ SaaS campaigns

SaaS Link Building Agency for B2B & B2C Softwares

SaaSLink Max is a SaaS link building agency that earns authority backlinks for B2B and B2C software companies. We get your product into the listicles, comparison pages, and roundups that buyers actually read and AI engines actually cite.
Every link is built by hand, in-house, to move rankings, brand search, and LLM visibility.
The result: more demos, more trials, more MRR.

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Dedicated account manager

Weekly reporting

100% in-house

SaaS Link Building agency results briefSaaS link building agency results preview

Our Link Building Service is Trusted by Fast-Growing SaaS Companies

Why Do SaaS Companies Need Backlinks?

The SaaS and B2B tech niche is highly competitive, and doing only on-site content and technical SEO will not move the needle because your competitors are doing the same. What differentiates you in the eyes of Google and LLMs is how popular you are and how often you are referenced across the web—where, how many times, and in what context, your product and SaaS company are mentioned. This is what makes link building a core part of your reputation building.

Google relies on backlinks and these references to evaluate whether your solution is good enough and credited enough to deserve more visibility. When people are searching to discover a SaaS product like yours, you need to be present in all relevant conversations happening online to convince Google that your product is worthy of more visibility.

When your potential users are searching for a solution you provide, they are using Google, reading listicles, and discovering SaaS companies like yours. They are also searching on ChatGPT, Gemini, and other LLMs. If you are not present there, your competitors will capture those users.

We won't let that happen.

We get your SaaS product placed in ranking pages, listicles, and roundups, as well as trusted niche blogs and publications that Google already references and trusts. The authority and link equity from these sources flow back to your product, increasing your rankings and LLM visibility.

As this continues, Google starts favoring your product more and more, builds trust toward your brand, and makes you more discoverable and visible.

Backlinks and brand mentions are the number one signal for Google to evaluate this and increase your visibility.

Our B2B SaaS Link Building Services

Every link-building service below is specifically designed for SaaS businesses. We have vetted each strategy by testing it across dozens of clients. We shaped our services, based on real strategies we have actually used that delivered results, built reputation and authority, and led to higher Google rankings and increased visibility in LLMs for our SaaS clients.

Guest Posting

We earn backlinks by writing relevant, expert articles and placing them in industry publications. The content is written in-house, and we conduct blogger outreach to get the content contributed and published in industry-relevant websites.

Niche Edits

We secure placements in relevant, already-published and ranking articles that support your topical authority, including comparison articles, alternatives, "best tools" listicles, and recommendation pages that influence which SaaS products get shortlisted.

Digital PR

We promote your product and service by leveraging our relationship with tech journalists and securing features in top media publications that provide strong brand mentions. Digital PR is our crown service; we can earn backlinks that no other agency can believe are possible.

Listicle Link Building

We get your SaaS featured in the "best [category]" and "top software for X" listicles your buyers read and AI tools cite. These are the exact pages ChatGPT, Perplexity, and Google AI Overviews reference when recommending tools.

Expert Commentary

We leverage your SaaS founder's story and expertise to get your opinions published in articles covering industry trends and insights. We use platforms like HARO, Help a B2B Writer, and Terkel, along with our existing relationships with tech journalists and publications.

Brand Mentions for LLMs

We get your SaaS brand listed in articles that are referenced by LLMs to make sure your company appears in ChatGPT, Perplexity, Gemini, Claude, and others.

Our SaaS Link Building Process

01

SaaS Product Discovery and Onboarding

After we sign the project, we have an introductory onboarding call with our client. During this call, which lasts about an hour, we dive deep into understanding what the SaaS product is about—what solution you provide to your users, why they need your solution, how you are better than your competitors, and who your primary audience is. We go through all the ins and outs, including how your software works.

We believe that every successful project starts with a deep understanding of the product, the solution it offers, and the customers it serves. We make sure our entire team understands your SaaS product the same way you do.

02

Defining Priority Keywords & Goals

We determine the priority keywords we want to rank. These are the three to five main product-level keywords with high search volume and strong buying intent that we want to rank for. We define these as our primary goal, and our entire team is committed to building a link building strategy that helps your SaaS company rank for those exact keywords, the ones that will drive the highest sign-ups and MRR.

Once the primary keywords and goals are defined, we immediately start tracking those keywords in our proprietary rank tracker and AI visibility tracker, even before building backlinks. This allows us to clearly measure performance before and after the campaign starts. We then track the progress of these keywords and prompts on a weekly basis as we build backlinks and mentions.

03

Link Building Strategy and Outreach Execution

We develop the link-building strategy, including outreach angles and prospecting lists. Our proprietary AI agents help us filter and identify opportunities quickly.

Then, we move into the outreach phase, where our proprietary outreach tool allows us to organize campaigns at scale and reach the decision-makers who can provide backlinks.

04

Performance Reporting and Account Management

After that, we secure the backlinks. All backlinks are documented along with billing dates in a shared spreadsheet that you will always have access to, so you can track progress at any time.

Every Friday, we send transparent reports covering outreach progress and the backlinks we have secured and rankings.

You will also have a dedicated link building account manager who will join calls with you twice per month. They will provide updates on keyword rankings, GEO visibility, educate you throughout the process, and support you throughout the link building journey so you can get the most out of the campaign for your SaaS company.

Where We Place Your SaaS Backlinks

Beyond assessing the quality of the websites we get links from, we also pay attention to which specific pages we place those backlinks on. These are the types of pages and articles you can typically expect backlinks from with our SaaS link-building service.

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SaaS Websites

We get you backlinks from other related SaaS businesses, primarily from their blog sections.

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Industry & Tech Publications

We earn backlinks from industry and tech publications - websites that regularly cover, compare, and evaluate software businesses and have strict editorial guidelines. Our content writers create expert content by interviewing you.

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Listicles, Roundups & Comparisons

We secure backlinks from listicles and roundups—for example, "best tools for X" or "top software for X." These are industry-relevant product discovery-led articles that are already published, and we get your SaaS featured in them. These are pages that your potential users read and AI tools reference.

In general, our approach is to get backlinks from articles that your target audience and potential users already read when discovering solutions like yours.

How We Evaluate Websites Before Building Your SaaS Backlinks

This is our approach to both quantitative and qualitative backlink quality evaluation to determine whether a backlink from a website is strong enough to improve your rankings and visibility.

Domain Strength
Website Legitimacy
Traffic Trends
Ranking & Relevance
Backlink Profile
Outgoing Links

01

Domain Strength

The website we want to secure a backlink from should be a strong domain with a solid ranking history. We target domains in the DR 20-80 range.

02

Website Legitimacy

We conduct background checks on the website to make 100% sure it is a legitimate business, with active social profiles and real team members on LinkedIn.

03

Traffic Trends

The website should demonstrate consistent traffic over at least the past two years. We review historical performance to make sure there are no penalties or downward traffic trends. Sites must have meaningful organic traffic (1,000+ overall), with the specific linking pages averaging 500+ organic visits.

04

Ranking & Relevance

We also analyze the pages that drive the majority of the website’s traffic to check that it is not overly dependent on a single page (e.g., 90–100% of traffic coming from one page). We look for a healthy distribution of traffic across multiple ranking pages and confirm that these pages are contextually relevant to your SaaS product.

05

Backlink Profile

We analyze their backlink profile to confirm they are earning links from authoritative sources.

06

Outgoing Links

We qualify backlinks by checking the ratio of outgoing links (how many unique links the site gives out) to incoming links (how many unique links the site receives), and we only accept sites where that ratio is under 1%.

Backlink quality is a strict rule within our company. Our commitment is to secure backlinks that meet Google's backlink quality guidelines.

SaaS Companies We Work With

SaaSLink Max is a SaaS link-building agency that works with:

  • Consumer software companies
  • Early-stage SaaS businesses
  • Global enterprise software corporations
  • Tech companies

  We deliver exceptional backlinks that increase the discoverability and visibility of their solutions.

Why Do Leading SaaS Companies Choose Our link-building service?

We are building backlinks for 300+ SaaS companies, and here's why they choose us over any other agency.

01

We think like SaaS founders

SaaSLink Max has built and scaled two SaaS companies. Because of this, our mindset and the way we look at SaaS businesses is different from other agencies. We think like SaaS owners and understand what it takes to build a reputation and scale a SaaS company. This mindset shapes how we approach link building, reputation building, and authority building for SaaS success.

02

We build backlinks that actually move rankings

Not all 'quality' or 'high DR' backlinks are moving rankings. We build backlinks that are strategic and help increase the ranking of your main keyword—the one you have always dreamed to rank for in #1. Our framework has been proven across more than 300 SaaS clients, including our own SaaS companies.

03

Proprietary AI-powered prospecting

We have proprietary AI agents that help us do mindful prospecting in minutes rather than weeks and without compromising on quality or our outreach without sacrificing quality. This helps us run outreach campaigns at scale and get backlinks faster.

04

SaaS-to-SaaS backlinks

We build backlinks from other SaaS businesses—for SaaS businesses. This is difficult because these are legitimate businesses focused on selling their products, not backlinks. That is exactly what makes these backlinks more valuable, as they are more trusted by Google. These links help increase your domain rating and build your reputation faster. We have also developed proprietary outreach offers and pitch angles that SaaS companies find hard to ignore, making them more likely to agree to provide backlinks.

05

Backlinks from pages ranking for your keywords

We build backlinks from pages that already rank within the top 100 results for your target keyword. Google prioritizes relevancy, and there is nothing more relevant than a backlink from a page that already ranks for the keyword you want to rank for.

06

LLM visibility and brand citations

We build backlinks and brand mentions in LLM Citations that improve not only your Google rankings but also your visibility in LLMs. We run a proprietary LLM visibility tracker that monitors your prompts across all major, widely used LLMs such as ChatGPT, Claude, Perplexity, Gemini, and more. It helps identify where your brand is not being cited and helps us to build backlinks and mentions from the exact articles that shape LLM responses. As a result, your SaaS company appears in LLM answers when users search for your product or solution.

07

100% in-house team

We build backlinks in-house. Unlike other agencies, we do not outsource any part of our link-building process to external companies. This gives us full control over quality in every step of our link-building campaigns. We have content writers, link-building specialists, account managers, digital PR specialists, and an amazing operations and management team that makes our service and your experience with our company exceptional.

08

Hard-earned relationships

Over the years, and after working with more than 300 brands, we have built a very valuable and hard-earned asset—our relationships with journalists, bloggers, tech bloggers, and other SaaS companies. This makes us highly competitive, as relationships are something you cannot buy; they can only be earned through consistent work. This is what sets us apart from companies that do link building just for the sake of it, and why our results are significantly stronger.

Our SaaS Link Building Pricing

Starter

Best for SaaS businesses building their backlink foundation

$2,290/mo
7 links · save 12% vs single link rate
Get Started
You can review and approve the prospects.
What's Included
7 high quality backlinks from SaaS websites
DR 30+ min placement
1K+ organic traffic
Hand-picked domains with your approval
Competitor Gap Analysis
Permanent do-follow contextual links
Unique referring domains
Anchor text strategy included
SERP rank tracking across target keywords
100% white-hat, manual outreach
Monthly placement report (live URLs, DR, traffic)
Cancel anytime, no contract
Most Popular
Growth

Best for scaling SaaS making organic a primary acquisition channel

$4,790/mo
15 SaaS + 1 AI link · save ~16% vs single link rate
Get Started
You can review and approve the prospects.
What's Included
15 high-quality backlinks from SaaS Websites
1 AI-citation backlink built for LLM visibility
Toxic backlink audit at onboarding
Link velocity planning, no unnatural spikes
Strategy call at campaign launch
Permanent do-follow contextual links
Unique referring domains
Anchor text strategy included
SERP rank tracking across target keywords
100% white-hat, manual outreach
Everything else from the Starter package
Cancel anytime, no contract
Enterprise

Best for funded SaaS replacing or scaling beyond an in-house function

$7,390/mo
25 SaaS + 2 AI links · save ~17% vs single link rate
Get Started
You can review and approve the prospects.
What's Included
25 high-quality backlinks from SaaS Websites
2 AI-citation backlinks built for LLM visibility
Custom link strategy + ICP mapping
Priority placement queue, first access to new sites
Full toxic backlink audit + disavow support
Quarterly SEO strategy review call
Unique referring domains
On-site SEO Consulting
SERP rank tracking across target keywords
100% white-hat, manual outreach
Everything else from the Growth package
Cancel anytime, no contract

Our Special Add-Ons

Extra SaaS link
$340

Add individual links to any active plan. Same DR 30+ / 1K+ traffic quality standard.

AI-citation link
$420

Standalone AI backlink placement for LLM and search visibility. Available without a plan.

One-time SEO audit
$490

Full site audit covering on-page, technical, and backlink profile with action plan.

Toxic backlink cleanup
$390

Add individual links to any active plan. Same DR 30+ / 1K+ traffic quality standard.

Frequently Asked Questions

What is a SaaS link-building agency?

A SaaS link-building agency builds backlinks specifically for SaaS and tech businesses. Their backlink strategies are usually focused on SaaS, and because of this niche focus, they already have many established relationships within the SaaS industry.  Specialized SaaS link-building agency knows how to grow a SaaS company’s organic traffic and GEO visibility through backlinks and reputation building.

How long does it take to start seeing results?

At SaaSLink Max, we typically start seeing SEO results from the second month onward. This means that after the first 5 to 10 backlinks are built, we already begin to see improvements in rankings, along with an upward trend in both rankings and traffic.

Do your links drive referral traffic?

Yes, the majority of our backlinks drive referral traffic, especially those we build to increase GEO visibility across different LLMs. These backlinks come from citations that rank within LLMs, which AI engines use as sources of information. As a result, they also drive referral traffic to our SaaS clients.

What kind of SaaS companies do you work with?

We work with more than 300 SaaS companies across 80 different verticals. Some of them are B2B SaaS, others are B2C SaaS, including enterprise SaaS platforms, SMB-focused solutions, early-stage startups- even pre-seed SaaS - along with growth-stage companies. As mentioned, we also work with 80 different SaaS verticals,  such as CRMs, marketing automation platforms, HR and recruitment software, AI and machine learning platforms, and more.

How many links can you build per month?

We can build up to 100 backlinks per client per month. This highly depends on the niche your SaaS business is in.

Can I choose the anchor text of my links?

Yes, you can choose the anchor texts for your backlinks, and our team will be there to guide and educate you, and recommend anchor texts that are natural and fit well within the context of each backlink.

What's your domain authority range?

Our domain authority ranges from DR 20 to DR 90. Depending on the type of service you choose.

Can we review every site before you build links?

Yes, you can. 

What's the minimum commitment?

There is no minimum commitment in our service. We offer monthly, flexible rolling contracts, so you can cancel at any time. You can increase or decrease the number of backlinks whenever you want. There is no commitment at all.
We make sure that none of our clients are bound by contracts. Our philosophy at SaaSLink Max is that we want our clients to want to work with us, rather than feel like they have to.